Five Star Service On A One Star Budget (Retail Success Series)
Five Star Service On A One Star Budget (Retail Success Series)
Publication year: 1998
Language: English
Publisher: World Sales Center
ISBN: 0646362909
One retailer just wouldn’t stop complaining—no customers, no traffic, no signage. The landlord handed him this book and said, “Try everything in here for a month.” He never heard from the guy again. Problem solved.
The issue, like most, was between the ears. Five Star Service on a One Star Budget is a no-nonsense, fun-to-read guide by Colin Pearce that helps retailers transform their customer service without blowing the budget. In just 240 pages, you'll get 38 short lessons, 80 clever cartoons, and 22 practical activities you’d normally pay a consultant thousands for—all for just $14.99.
Colin shows you:
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Why you should give five-star service
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Why you don’t
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And how you can—even on a tight budget
With sections covering mindset, modern customer expectations, real-world strategies, and hands-on tools, this book is perfect for retailers ready to stop whining and start winning.
Praise from industry leaders says it all: it’s simple, smart, and it works.
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