The Monocle Guide to Good Business

Note: This book is in like new condition.  It is normally expensive at just over $72 at Amazon.com.au but here at Mostly Good Books it is only $49.95.  If you have any interest in business at all, this is an EXCELLENT resource.  I have a copy in my private collection that I plan on keeping, this one is a bonus copy I came across.

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Since 2007, Monocle magazine has encouraged its readers to believe in their own ideas and take unconventional career paths. The Monocle Guide to Good Business introduces people who stand by their ideas—whether they’re working in workshops, small studios, or creative hubs. What drives them is a love of their work, creative challenges, personal fulfilment, and the freedom to shape their environment.

Threaded through all 300 pages is a consistent theme: the commitment to not only develop ideas but to live them. This book reflects how people follow their passions—and succeed by doing so. It offers a fresh perspective on the modern world of work.

You’ll meet a young generation of artisans who would rather get their hands dirty than sit through lectures, and CEOs who run their companies without MBAs. You’ll also find out why having an office dog is worth it, how to hand over a business card in Japan, and why in Brazil, it really doesn’t matter if you’re late to a meeting.

The Monocle Guide to Good Business continues the journalistic rigor and aesthetic sensibility of Monocle magazine, founded by Wallpaper creator Tyler Brûlé. The book features authentic photography, illustrations, company profiles, and inspiring essays.

In true Monocle style, it tackles key questions: Where is the best place to start a business? How do you build your company into a brand? What are the business etiquette rules around the world? What makes for an inspiring workplace?

Anyone who takes the time to read this inspiring handbook will be won over by its understated style and journalistic depth—and may just be inspired to launch a business of their own.